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Michael Uslan on Moses

Story, character and integrity, that's where it starts and ends, says author of "The Boy Who Loved Batman," and Executive producer of Batman films.

Michael Uslan on Comic Con

What’s the Story with Big Data?

Sneak Peek at Chapter 4 TLMF

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  • CEOs: You Can't Afford to Ignore Social Media Anymore
    The days where chief executives can hide behind the boardroom doors are gone. There is a growing expectation from consumers and employees alike that the leaders of companies, large and small, should embody the brands they represent -- and demonstrate that commitment by being visible and accessible on social media.
  • 24 Event Planning Details That Everyone Overlooks
    It’s a worst case scenario: You have dozens, hundreds, maybe even thousands of people at your event. The applause is deafening as your keynote speaker strides across the stage. The shouting and clapping gradually subsides and the speaker excitedly thanks and greets the crowd.
  • How to Grow Your Email List the Right Way [Video]
    Sometimes, it's okay to take shortcuts in your marketing. Sending 9 tweets instead of 10 one day of the week is probably not going to make your metrics sag too much. Having 7 bullet points instead of 10 in a blog post? Probably not going to make your readers angry and upset. 
  • Why Do People Buy? Top 10 Factors That Influence Purchase Decision
    This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. There's a lot of talk around the changing sales and online marketing landscape. But this evolution is driven by one important factor: the customer.